I often had to go on searches for MSDS (material safety data sheets)sheets for facilities management. Even though I always requested MSDS sheets with the product, it wasnot often sent, especially on routine products.


I learned that the most requested MSDS sheet was for WD-40, the ubiquitous can that is in every garage, cellar, and car trunk. I'll bet it is the most common tool in anyone's tool kit. WD-40 has built an interesting site to support their product, including a link to the MSDS sheet directly on their home page...it is the first thing you see.

This site also includes uses for WD-40, tips and suggestions, and also a virtual tour of the factory. You can even get an e-mail sent to you with regular tips. A case study in brand management. Enjoy.

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